Black apples worth $7 each aren't worth it for farmers to mass produce them

[post_page_title]An uphill battle[/post_page_title]
Even if, and when, they’re found in your local supermarket’s produce section, would you eat one? Reading so far, you might answer with an emphatic “Yes!” but science actually says otherwise.

As a species, humans eat with their eyes, but that’s not just limited to having our mouths water at the sight of the big juicy steak on our plates. In fact, a food’s color is one of the more important cues influencing our desire – or lack thereof – to eat it.